Customer Profiles

Overriding a customer's churn score

When and how to manually override the model's churn score for a specific customer.

When to override

Score overrides are appropriate when you have context the model doesn't have access to:

  • A customer told you directly they'll be back next season (seasonal business)
  • A customer is going through a personal situation and you're pausing outreach by agreement
  • The model scored a customer incorrectly due to a data import error
  • A customer who normally buys every 6 months has a high score after 4 months — you know their cycle

How to override

1
Open the customer's profile
Navigate to the Customer 360 view for the customer you want to override.
2
Click "Override score" in the header
A modal opens with the current score pre-filled.
3
Enter the override score and reason
Select a reason from the dropdown (or choose "Other") and add any context notes.
4
Save the override
The override is applied immediately. The score change is logged with your name and reason in the customer's activity timeline.

Override behaviour

  • Overrides do not affect model training — the model continues learning normally
  • At the next scoring cycle, the model will resume control unless you choose "Lock override" (keeps your score indefinitely)
  • All overrides are visible to team members on the customer's profile
  • Overridden customers are still exported normally — the overridden score is what gets exported
Was this article helpful?